10 years of experience working with global brands and professional teams in the Sports and Media industry
CLIENTS AND EXPERIENCE
Development of the Global E-commerce strategy for FC Barcelona at nike.com. New marketing strategy and customer experience.
Digital development of Operación Triunfo 2017 (OT 2017) and otherTV shows such as Big Brother and Fama for Endemol Spain. Creating new ways of second screen interaction and exploring new Digital revenue streams.
Building and managing a complex digital ecosystem: Social Media Channels, Web, CRM and Mobile Apps from 2010-2016.
Creating new Digital Revenue Streams such as Digital Sponsorship Assets, Digital Licensees or Online Ticketing Sales
DIGITAL TRANSFORMATION FOR SPORTS AND MEDIA COMPANIES
Lluís Alsina CEO and founder
Digital Ways is a digital consultancy specialising in Sports and Media companies, based in Barcelona. From tackling personal decisions to reaching your strategic goals, my job is to guide you on the path to success. My career spans over a decade working at some of the world's most prestigious organizations as FC Barcelona, reporting to the CEO with the responsibilities of leading the development of mobile, web, social media channels and Digital Business strategies or Endemol Spain, developing the digital strategy for content and business for its TV Shows.